Google Ads
Immediately visible, measurable & profitable
Don't want to wait for organic rankings? With Google Ads you are immediately visible - but only if the campaign is set up correctly. One euro spent incorrectly is one euro lost. We build your Google Ads campaigns so that they not only bring clicks, but real customers and real sales. Every cent is optimized for maximum ROI.
What is Google Ads – and why not just set it up yourself?
Google Ads sounds simple: set a budget, put in an ad, customers come. In reality it's more complicated - and that's exactly the problem. Most people who advertise themselves without an agency are throwing money out the window. Why? Because there are hundreds of adjustment screws: wrong keywords, bad bids, unsuitable landing pages, inadequate tracking. This leads to high costs per click and low conversion rates.
Google Ads needs experience, constant optimization and real strategy. This is our strength - we don't think in terms of clicks, but in conversions and ROI.
What you get
Search Ads – Ads when it counts
People who are actively searching for your products or services will see your ad directly above the organic results. This is real intent – the best position for your message. We build keyword strategies, test ad texts, optimize bids and use smart bidding strategies.
Display Ads – Brand Awareness & Remarketing
Not all interested parties are ready to buy the first time. Display ads keep your brand present. Remarketing campaigns often have 3-4x better conversion rates than cold campaigns.
Shopping Ads – Made for online shops
Potential customers see images of your products, prices and reviews directly - before they click on your website. We manage product feeds, campaign structure and bid management for individual SKUs.
YouTube Ads – video advertising with reach
YouTube is the second largest search engine in the world. In-stream ads, discovery ads, remarketing – we build video campaigns that work.
Negative Keywords & Bid Management
An often underestimated lever. If someone searches for “free [your product],” you don’t want your ad to appear. Negative keywords save massive amounts of money. Bid management is an art form - we find the balance.
Continuous A/B testing & Optimizations
We test different ad variants, keywords, landing pages. Learn from test 1, design test 2, test, learn. An endless cycle of improvement.
Our process
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1. Phase
Analysis & Strategy
Before we spend a cent, we understand your business, your goals, your budget, your conversion definition. Strategy discussion is everything.
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2. Phase
Conception & Setup
We set up your campaigns cleanly: tracking, conversion goals, landing pages, structure. Everything has to be right.
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3. Phase
Implementation & Launch
Campaign setup, bid management, ad creation, target group definition. Then it goes live.
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4. Phase
Optimization & Scaling
every day we monitor your campaigns, adjust bids, test new ads, optimize keywords. If a campaign goes well, we scale it up.
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5. Phase
Reporting & Support
Weekly or monthly reports. You can see exactly how much money was spent, how many clicks, how many conversions, what ROI. No surprises.
Who is this ideal for?
E-Commerce & Online shops
Do you want to sell products online immediately? Shopping Ads and Search Ads are your direct sales channels.
Service companies & B2B
Your target group is actively looking for your services? Google Ads brings instant visibility with high intent.
Startups & new products
You have a new product and need to quickly know whether people will pay for it? Google Ads is your fastest validation.
Seasonal & time-limited campaigns
Black Friday, launch campaigns, promotions – Google Ads is perfect for time-limited boosts.
How much does it cost?
Google Ads Audit & Strategy project
1,500 – 3,500 €
We analyze your existing campaign and make concrete recommendations.
Monthly Google Ads Management
from 1,000 € / month + advertising budget
The management fee covers setup, daily monitoring, optimization, testing and reporting.
Advertising budget
Flexible from 500 €/month
Some customers start with €500/month, others with €10,000. We build campaigns for every budget.
Why digitalists?
Project Manager = Developer
Our PMs not only understand marketing, but also the technical side. Tracking problems? Custom conversion setups? We can build this directly.
Individual strategies
No standard playbooks. Every campaign is different. We build strategies for your specific business, your target group, your market.
Everything from a single source
Strategy, setup, creative, testing, reporting – everything comes from us. No paperwork with external partners.
Experience since 2018
We have built e-commerce shops, services and B2B companies with profitable Google Ads campaigns. We know the traps and how to avoid them.
Frequently asked questions about Google Ads and SEA.
